What makes a great brand? We believe it’s a combination of clarity, personality and emotional connection, and that’s why helping clients to engage communicate and build better relationship with their stakeholders, partners and the community at large is Zymat’s priority in helping to build better lives.
We engage most of the industries and sectors including; nonprofit organizations, education, financial services, health, life science, sports and entertainment, technology and that’s why we have an IT department to event support it better, Travel and hospitality, telecommunication, retail, energy, real estate etc.
Why you need Zymat
At Zymat we always advice our clients when entering a new market, failure is not an option. Smart targeting and a well-executed entry strategy are essential.
In this globalizing – not globalized – world, each market is unique and complicated. You must speak “the language” of your target market. Whether a market entry is a product launch, a complicated public affairs issue, a Greenfield or Brownfield investment, a cross–border transaction, a joint venture or an overseas export, Zymat can provide support through counsel and consulting services.
Zymat consulting services provides insights from quantitative or qualitative research – e.g. focus groups, traditional polling, in-depth interviews or market research online communities (MROCs), among others – to understand the market and its stakeholders. We then work with your business team to determine a strategy, map stakeholders, determine pre-entry engagement and finalize an entry plan. Initially, the work is housed in the Zymat office in the host country; eventually, responsibility shifts and is taken over by the Zymat office in the entry market. However, every entry is unique and each approach is tailored.